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What do the different AI models each say about me?

ChatGPT, Claude, Gemini, Perplexity — each model weighs sources differently and generates different recommendations. The model analysis reveals the differences at a glance.

The Problem

Every AI model has a different knowledge base, different training methods, and different preferences when it comes to source selection. That means: Your visibility can be excellent in GPT-4o and nonexistent in Gemini.

Marketing experts who only evaluate one model systematically miss the fact that their brand does not appear in other models. And if you don’t know where the gaps are, you can’t close them.

The Solution: Compare AI Model Analysis

The model analysis places the scores of all models side by side:

ZENO Visibility · Cockpit → Modell-Übersicht

GPT-4o

78

Claude 3.5

65

Gemini Pro

52

Perplexity

84

What You Can Read From This

  • Consistent scores: Your brand is well represented across all models
  • Strong differences: One model doesn’t know you — targeted optimization is needed
  • Individual outliers: Perplexity has the highest score? That’s due to the stronger weighting of current web sources

    • Why the Differences Exist

  • GPT-4o: Strong focus on training data, less current web search
  • Claude: Prefers detailed, well-structured content
  • Gemini: Closely integrated with Google Search and Knowledge Graph
  • Perplexity: Actively uses web search and cites sources with URLs

    • Conclusion

    Model analysis prevents you from being falsely confident. If you want to be visible across all models, you need to understand the specific requirements of each model — and adapt your content accordingly.

    Ready to try it yourself?

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