References

References show which sources AI models cite in their responses as evidence. This analysis helps you understand where AI systems get their information about your company.

What are references?

When an AI model references external sources, ZENO Visibility captures them. This shows which websites influence AI responses.

Track references

Check how often your own website and those of your competitors are referenced as sources in AI responses. See which specific pages (blog posts, product pages, FAQs) are cited most frequently — and derive which content is most valuable for your AI visibility.